The Google Slap Came Home to Roost
Wednesday, November 12th, 2008
Hi All-
As anticipated the Google Slap hit one of my customer’s today. The customer had requested we run phone number only without much detailed, meaningful content on the Google Adwords keyword topic. As a result the bids jumped from about $1.75 to $20-$33 per word.
Guess you can’t blame Google. If eBay would have used the same concept four years ago it would no longer be a ghost town.
Paul